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Department of Communication

Curriculum Guide

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Make things happen. Make a difference in your town, nation, or the world. The public relations program at EKU can help you do that. EKU's public relations program is certified by the Public Relations Society of America, making it the only such program in Kentucky and one of only eight in the nation. We have the faculty and facilities to make you successful in this exciting field. PR is a function of the management side of business and organizations that focuses on earning and improving a positive image for that company or organization. PR practitioners help the organization to communicate to a variety of groups, using a variety of methods.

Careers in Public Relations
When you graduate with a degree in PR from EKU, you'll be ready to join the ranks of EKU grads who already hold positions in corporations, hospitals, non-profit organizations, educational institutions, and PR agencies in Kentucky and across the country. You'll be involved in preparing newsletters and publications, writing for print and electronic media, preparing for material for the internet, planning events, even negotiating compromises between the business or organization and those who are affected by it.






Philosophy
The Department of Communication combines public relations theory and philosophies and applies them to the practice through technology and practical learning opportunities. Professors are experienced, enthusiastic and passionate about giving students the skills necessary to succeed. Courses emphasize hands-on learning and models of instruction that teach students how to be successful professionals in an ever-changing environment.

Curriculum Guide back to top

Freshman Year
First Semester
BTO 100
Com 200
Block 1-A -- ENG 101
Block V-A -- Social/Behavioral Sciences
Block II -- Mathematics
Block I-C -- Oral Communication
Total.......................16 Hours

Second Semester
Block I-B -- ENG 102
Block III-A Arts
Block IV-A or B Biological/Physical Lab Science
POL 101
BEM 295 (4)
Total.......................16 Hours

 

Sophomore Year
First Semester
PUB 375
COM 201
Block III-B -- Humanities
Block IV-A or B -- Biological/Physical Lab Science
Block VI -- Wellness
Total.......................15 Hours

Second Semester
PUB 375
COM 201
Block III-B -- Humanities
Block IV-A or B -- Biological/Physical Lab Science
Block VI -- Wellness
Total.......................16 Hours

Junior Year
First Semester
COM 320 (3)
COM Elective *
Block VIII-- Depth of Knowledge
Free Electives (9 Hours)
UWR

Total......................18 Hours

Second Semester
PUB 475
PUB 470 (1)
BEM 375
JOU 325 or TEC 313
Block VII -- Breadth of Knowledge
Free Electives (3 Hours) Total.......................16 Hours

Senior Year
First Semester
COM 405
COM 420
MGT 301 or BEM 425
Free Electives (7 hours)
Total......................16 Hours

Second Semester
Com 491
Jou 305
PUB 490
Free Electives (9 hours)
Total.......................15 Hours

COM Electives: COM 301 309, 325, 390, 425 GCM 211/212, MKT 301 or PUB 480

Links

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www.prsa.org
www.prssa.org
www.studentdevelopment.eku.edu/Departmental/PRSS
www.online-pr.com



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EKU Department of Communication
316 Combs Building
Richmond, KY 40475
859.622.1871